Jon Farzam and his team at The Shore Hotel are committed to providing an eco-conscious yet luxury experience for every guest.

Jon Farzam is the Co-Owner of The Shore Hotel, a family-operated and earth-friendly boutique hotel based in Santa Monica, California. While his family has been in the hospitality business for years, his decision to stay in the industry is based on his love for the team effort it takes to create an incredible guest experience. Jon possesses a Bachelors of Science in Hospitality Management, where he serves on the Alumni Board and is a member of the International Hospitality and Tourism Management Honor Society. 

While he is no stranger to hospitality, Jon and his family knew that they needed to help shake up the industry. As such, Jon Farzam and his team at The Shore Hotel are committed to providing an eco-conscious yet luxury experience. They have obtained the Santa Monica Green Certification, the LEED Gold Certification, and the California Green Lodging Program’s Environmentalist level. Some of their sustainable features include:

  • An elevator pulley system that saves 75% more energy than their conventional counterparts;
  • A swimming pool heated with solar energy;
  • Extensive LED lighting throughout the hotel and surrounding property; and
  • A storm water management system

The Shore Hotel’s eco-conscious efforts have resulted in exceeding the California minimum energy performance by a staggering 21%. In addition to the hotel’s sustainable features, Jon Farzam and his team have ensured the standard luxuries that make hotel stays so pleasant have not been forgotten. They are located within walking distance of the incredible downtown Santa Monica and all its bars, cafes, and shops—not to mention their beautiful spot across the road from the Pacific ocean. 

Jon Farzam is grateful to be part of a team. He often finds himself inspired by his employees and the lives they lead. As such, he is a big proponent of work/life balance, both in his own life and in the lives of those he employs. Jon understands that someone’s professional and personal life are inextricably linked, no matter what you do. He encourages a healthy work and life balance as it ensures his employees bring their A-game both in and out of work. 

When it comes to his personal life, Jon looks for ways to foster his calm demeanor. To find catharsis, he can often be found traveling, in a match on the tennis court, mountain biking in the stunning California hills, or racing cars. Jon Farzam is also a passionate philanthropist and is active within many causes including the Surf Bus Foundation, a local organization that hosts bus trips for inner city kids to visit the beach—many of which have never even seen the ocean.

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