Jon Farzam’s Blog
Strategies for Providing Outstanding Guest Experiences as a Hotel Manager
In the fiercely competitive hospitality industry, exceptional guest experiences are the cornerstone of success for any hotel. As a hotel manager, your role is pivotal in shaping these experiences and leaving a lasting impression on your guests. Every interaction...
The Benefits of Sustainable Practices in the Hotel Industry
The hotel industry plays a significant role in the global economy and is known for its high resource consumption and environmental impact. However, with growing concerns about climate change and the need for sustainable development, hotels are increasingly adopting...
The Top Challenges of Starting a Hotel Business and How to Overcome Them
Starting a hotel business is an exciting venture that offers the opportunity to create a unique hospitality experience for guests. However, like any business, it has its fair share of challenges. From fierce competition to operational complexities, navigating these...
The Art of Hotel Design: Balancing Aesthetics and Functionality
When it comes to designing a hotel, it's not just about creating a space that looks visually appealing. A successful hotel design must strike a delicate balance between aesthetics and functionality. It should be a place that not only captivates guests with its beauty...
How to Create and Implement an Effective Hotel Marketing Plan
Creating and implementing an effective hotel marketing plan is critical for attracting and retaining guests. A well-crafted marketing plan can help hotels increase occupancy rates, generate revenue, and build a strong brand identity. Identify Your Target Audience The...
Best Practices for Revenue Management in Hotels
Revenue management is a critical aspect of hotel management. It involves maximizing revenue by optimizing pricing, inventory, and distribution strategies. Effective revenue management can help hotels increase profitability, improve guest satisfaction, and stay...
How Hospitality Experts Can Use Social Media to Their Advantage
Social media platforms have revolutionized how people interact with one another and with businesses. Proper knowledge about social media is vital for hospitality organizations as it allows them to reach out to their target customers and improve their performance. Here...
Emerging Tech in the Hospitality Industry
Due to the sector's competitive nature, it's essential that you keep track of the latest technology trends in the hospitality industry. With the help of technology, businesses can lower their costs, improve their processes, and increase their revenue generation...
2023 Hotel Design Trends
Due to the pandemic and its effect on the hotel industry, its trends have sped up their evolution. It's now impossible to catch up with the various changes happening within the sector. In 2023, here are a few hotel trends you can expect to see. Access to Smart Rooms...
How to Prep Your Hotel for the Holidays
The arrival of December means that the holiday season is upon us. This means that it's time for people to travel and spend time with their families. Many of them will be staying at hotels during the holidays. To make their stay as enjoyable as possible, your hotel...